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Thursday
Nov212013

Custom Reports in Google Analytics

DateThursday, November 21, 2013 at 10:16AM

One of the most useful features in Google Analytics is the ability to create Custom Reports.

These are reports that you can design that compare data in a specific way using Analytics' dimensions and metrics. If that sounds a little confusing, it helps to remember that "dimensions" describe data and "metrics" measure data.1

Here are a few that I'm experimenting with and learning a great deal from.

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AuthorBrad Guigar | Comments Off |