If it sounds too good to be true...

As happens from time to time in webcomics, we're entering another period of time in which creators are being inundated with a lot of amazing claims. As you've seen in the forum, new webcomic aggregator sites seem to be on the rise. And my inbox is full of people who are trying to make sense of amazing claims of new business models and overnight success that they're hearing from other sources.
So let's take a moment to try to make sense of it all.
