Good news / bad new on digital-marketing budgets

According to a recent survey, companies will be spending more on digital marketing (by an average of about 17%) in 2010.

Econsultancy, a digital marketing firm, and ExactTarget, a services provider, surveyed 1,000 marketers to find out how they were allocating their budgets for the year. BigFatMarketingBlog has an excellent analysis of their study, "Marketing Budgets 2010."

The good news: 66% of respondants reported plans to increase digital-marketing spending in 2010, with 30% planning no changes from last year.

In this post, we'll look at a breakdown of where the money's going and what it means to webcartoonists. What are they doing that follows advice from 2008's "How To Make Webcomics"? And how can webcartoonists benefit from the trend? Log in to read the entire post.